How to price an online coaching course in India, with examples
Anchor the price to your classroom fee, tie validity to the exam, offer your own instalments, put the GST-inclusive price on the poster, and stop shared logins before cutting the price.
Ideas & updates
Security, piracy and engineering deep dives, plus practical ideas for growing your institute. From the team building Upclass.
Anchor the price to your classroom fee, tie validity to the exam, offer your own instalments, put the GST-inclusive price on the poster, and stop shared logins before cutting the price.
Password-protected video checks that a viewer knows a password, not that they paid. One shared password travels by WhatsApp, can't be revoked per student and leaves no trace.
An institute usually owns the videos its salaried teachers record for it. Freelance teachers keep their notes and slides until they assign them in writing, and every teacher keeps moral rights.
Pirates remove visible watermarks by cropping, blurring or degrading the video until text is unreadable. Invisible session marks spread through the picture survive far more of that damage.
Bank exams are speed tests, so online coaching rests on mocks that copy each paper's separately timed sections and uneven marking, and a daily quiz routine students keep up from August to January.
A secure video player controls who can watch, on which device and for how long, and makes every copy traceable. Hiding the download button is not security; what happens behind play is.
Turn on a waiting room, tie sign-in to registration, make screen sharing host-only, block private chat and keep recording for yourself. None of it stops a paying student recording the class.
Multi-DRM reaches the most devices, including TVs, and studio licences usually require it, but costs fees, approvals and testing. A protected player covers your own apps with one set of rules.
Not multi-DRM on its own. StreamFab's home page lists Netflix and JioHotstar downloaders, and it launched an Android version in 2022, so OTT apps need session watermarks, stream limits, device checks and fast takedown.
Password sharing on an OTT app shows up in usage: too many streams, devices that never share a network, impossible viewing hours. Limit it with clear rules, checks and a paid route.
Most tuition students come through parents who trust you. Start with families you already know, run a demo that teaches this week's school chapter, share results only with written consent and fix your Google listing.
Live sports piracy is a race against the clock. Trace the source feed with watermarks, cut it off mid-match, and use dynamic injunctions to block new mirror sites as they appear.
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